Efficiency Coaching was born out of necessity. I was getting referrals before I officially launched the coaching business. How? Several of my regular training buddies had solicited my advice for their training. Being passionate about fitness I was glad to share some proven training principals for just the joy of doing so. They knew three things about me that had them asking me questions. One, they knew I was a professional triathlete for 4 years and was trained by some really great coaches. Two, they knew I was still able to go very well on around 10 hours a week of training. And three, they knew I read everything I can get my hands on regarding current training practices. I love to share what I know and was sure if they trained smarter they could go quite a bit better. Indeed they did get faster, and it happened surprisingly fast. Their new “ability” created questions from their friends like, “Dude, what are you on?”  The referrals started to come to me. I was strongly encouraged by those friends to start coaching others professionally. One such friend said he would host my website as a form of pay back and I had several other “grass roots” helpers along the way. I was told my Passion for fitness is contagious and very motivating to be around.

So in April of 2008 I launched Efficiency Coaching. Shortly after my start, I was introduced to Sid Taberlay who is an Olympic Mountain bike racer and a 6-time Australian National Champion. As I spent some time with Sid I was flattered to become his coach. His “name” gave me a lot of attention from the mountain bike racing community and that created more referrals. Some of those athletes were multi-sport types and with my triathlon background I was thrilled to coach them. So today I have had the privilege to coach more than a hundred athletes and have a passion for helping them attain peak fitness.

I chose the name Efficiency because it represents what I hope to achieve in coaching others. I am told the fastest route between two points is a straight line. I believe that, and meditate on it the concept as it applies to gains in fitness. For example, if your best “form” is at some point “B” and where you are now is your point “A”, then isn’t the fastest way to get to your Point “B” a straight line? So a straight line in this case means knowing the proven training principals and consistently applying them. Sounds pretty straight forward, but is seldom practiced in real life. I mean, who even stops and asks for directions? Most just drive around till they arrive! I feel most athletes “train around” and arrive at some level of fitness, but not their Best Form. Coaching is like asking directions from someone who knows, and then following the program. I consistently have amazed clients who cannot believe their progress. They are amazed, and I am happy for them, but not surprised. I expect it because I have seen the pattern repeat itself many times.